Referral Fee Schedule for Contract Categories

Overview You must pay a Referral Fee for each product you sell on Walmart Marketplace as a Marketplace seller. The Contract Category (sometimes called the Product Type) of your item determines the Referral Fee. What is a Referral Fee?  A portion of each product’s total sales is used as the referral fee. The Product Type…

Read article

Walmart Manage Assortment Growth Recommendations

Overview The Assortment Growth dashboard in Seller Centre suggests top-selling products to include in your Walmart Marketplace catalogue based on category data, consumer demand signals, and other factors. The quantity of recommendations that are offered may change from time to time as Walmart updates them to reflect current market trends. You will discover how to…

Read article

The Walmart Product Review Sampling Guidelines

Overview The purpose of these standards is to support Walmart sellers who sell National Brands, Private Label Suppliers, and Third Party Marketplace products. Product reviews are a valuable and efficient way to increase the conversion rate of online sales. As a result, they are subject to Federal Trade Commission (FTC) regulation and have to abide…

Read article

Walmart Under-performing Item Removal Policy

Overview At Walmart, we make sure that customers enjoy a consistent online buying experience by reviewing all Marketplace listings twice a year. We will remove a listing from Walmart Marketplace if we find one that is not functioning up to par. To find out more about this policy, continue reading. What is the Policy? Depending…

Read article